FREE LEGO Make & Take Event: Toys ‘R Us at Macy’s Hosts Family-Friendly Building Experience on April 26
Exciting news for LEGO enthusiasts and families looking for weekend entertainment! Toys ‘R Us is partnering with Macy’s to bring a completely FREE LEGO Make & Take Event to select locations nationwide. Mark your calendars for Saturday, April 26, when stores will transform into creative building hubs from 12:00 PM to 2:00 PM, offering a perfect opportunity for children and parents to engage in hands-on brick-building fun together.
Create Your Own LEGO DOTS Masterpiece
The centerpiece of this special event allows participants to build and keep their very own LEGO DOTS creation. This innovative LEGO line encourages artistic expression through colorful 2D and 3D designs, making it perfect for both first-time builders and experienced LEGO fans. Attendees will receive all necessary pieces to complete their make-and-take projects, which they can proudly display at home after the event concludes.
Multiple Creative Activities Available
Beyond the primary make-and-take building experience, the event features additional entertainment options to enhance your visit. Creative young artists can express themselves with exclusive LEGO-themed coloring sheets, providing a perfect activity for children who might need a break between building sessions or for younger siblings who may not be ready for complex LEGO construction.
Meet Geoffrey the Giraffe
Adding to the excitement, beloved Toys ‘R Us mascot Geoffrey the Giraffe will make a special appearance at participating locations. This presents a wonderful photo opportunity that many parents will appreciate—capture memorable images of your children with this iconic character that has delighted generations of toy enthusiasts. These photos make perfect keepsakes to commemorate your family’s participation in this special event.
Explore Featured LEGO Sets
The event also provides an excellent opportunity to explore a curated selection of featured LEGO sets available for purchase in-store. Knowledgeable staff members will be on hand to showcase new releases, bestsellers, and exclusive collections that might not be prominently displayed during regular shopping visits. This browsing experience allows children to discover sets that align with their interests while giving parents insight into potential future gift ideas.
Perfect for the Entire Family
What makes this event particularly valuable is its appeal across age groups. While primarily designed with children in mind, the activities offer engagement opportunities for parents, older siblings, and even grandparents to participate alongside younger builders. The collaborative nature of LEGO construction naturally fosters family bonding, making this a true multi-generational experience rather than simply a children’s activity.
Limited Availability at Select Locations
It’s important to note that this special event will only take place at select Toys ‘R Us at Macy’s locations. To avoid disappointment, interested families should contact their nearest store to confirm participation before planning their visit. Many participating locations may also offer the option to register in advance, which could be advisable for particularly popular shopping areas.
The Revival of Hands-On Retail Experiences
This event represents part of a broader trend of brick-and-mortar retailers enhancing in-store experiences to offer value beyond traditional shopping. By providing interactive activities that cannot be replicated in online shopping environments, Toys ‘R Us at Macy’s creates compelling reasons for families to visit physical store locations. These experiential retail events help build brand loyalty while creating positive associations for young consumers.
Benefits of LEGO Building Activities
Beyond the immediate fun factor, LEGO building activities offer numerous developmental benefits for children. These hands-on construction experiences enhance fine motor skills, spatial awareness, problem-solving abilities, and creative thinking. The open-ended nature of LEGO creation allows children to express themselves while developing crucial skills that support academic learning in areas like mathematics, engineering, and design thinking.
Cost-Free Entertainment Value
In today’s economic climate, finding quality entertainment options that don’t impact the family budget can be challenging. This completely free event delivers significant entertainment value without requiring any purchase or admission fee. While browsing available LEGO sets might lead to purchase decisions for some families, there is absolutely no obligation to buy anything to fully participate in and enjoy all event activities.
Planning Your Visit
To maximize your family’s experience at this special event, consider arriving closer to the starting time of 12:00 PM. This ensures you’ll have sufficient time to participate in all activities before the event concludes at 2:00 PM. Depending on your children’s ages and interests, you might plan to spend anywhere from 30 minutes to the full two hours engaging with the various activities available.
A Growing Partnership
This event highlights the successful partnership between Toys ‘R Us and Macy’s, which has brought dedicated toy shopping experiences back to physical retail environments across the country. After Toys ‘R Us faced challenges in the standalone retail market, this collaborative approach with Macy’s has revitalized the beloved brand while providing convenient toy shopping destinations within established department stores.
Perfect Timing for Spring Activities
Scheduled during the heart of spring, this event offers a welcome indoor activity option for families seeking weekend entertainment. Late April weather can be unpredictable in many regions, making this climate-controlled building experience an attractive alternative to weather-dependent outdoor plans. The timing also positions the event perfectly for families looking to engage children’s creativity as the academic year approaches its final weeks.
Don’t Miss This Special Opportunity
Whether your family includes dedicated LEGO enthusiasts or you’re simply seeking quality entertainment for a Saturday afternoon, this FREE Toys ‘R Us LEGO Make & Take Event promises enjoyment for participants of all ages. The combination of creative building activities, character interaction, and exploration of the latest LEGO innovations creates a comprehensive experience that goes far beyond typical retail shopping.
Mark April 26 from 12:00 PM to 2:00 PM on your calendar and prepare for a memorable family outing that celebrates creativity, imagination, and the timeless appeal of LEGO building. With no cost to participate and multiple engaging activities, this event represents an exceptional value proposition for family entertainment.
